The iconic Budweiser Clydesdales will no longer have their tails shortened using a common, yet controversial, procedure that has drawn the ire of animal activists, parent company Anheuser-Busch InBev announced Wednesday.
The brewer said in a statement that the change was made earlier this year, stressing that the safety of the horses was a “top priority.” The statement coincided with an announcement that it had obtained an animal welfare certification for the horses, as well as the dalmatians that serve as their companions.
The People for the Ethical Treatment of Animals, or PETA, led protests and mounted a nationwide ad campaign, with billboards depicting the horses reading “Severed Tails: Cruelty to Clydesdales.” With the announcement that tail-docking has ceased, PETA is “cracking open some cold ones to celebrate,” Senior Vice President Kathy Guillermo said in a news release.
The Clydesdales, mainstays in commercials and parades, were first introduced in 1933 after Prohibition was repealed. They can be viewed at Grant’s Farm, a St. Louis attraction initially built by former President and Civil War general Ulysses S. Grant.