“She proved you don’t have to follow conventional wisdom,” McClellan said.
National Democrats have followed suit in Senate recruitment and endorsements. Senate Democrats’ campaign arm appears intent on being much more deliberate about endorsements in the 2022 cycle, rather than publicly anointing preferred candidates early.
Going into 2020, the committee backed North Carolina Democrat Cal Cunningham, a white moderate, over other contenders, including Smith. Cunningham, who admitted to an extramarital affair in the campaign’s final month, lost by 1.8 points, or nearly 100,000 votes. Beasley, then the sitting Supreme Court chief justice, lost her reelection bid in the same general election by just more than 400 votes.
Finney cited her focus group research that found white women becoming more open to backing Black women. Black female candidates, she said, can leverage public frustration with dysfunction. Voters “see women as collaborative leaders, and women of color are not seen as part of what’s already broken,” Finney said, even if they’ve held office already, because they are “natural outsiders.”
Beasley and Demings, Finney noted, have a background in the legal and criminal justice system: Beasley as part of the judiciary, Demings as a former Orlando police chief. That, Finney said, could help them withstand Republican caricatures of themselves as “extremist” or “radical,” common tropes that Black female candidates have faced in general election campaigns.