El Salvador: “The 45 Minute Country.”
New Zealand: “100 percent Pure.”
Slovakia: “Travel in Slovakia — Good Idea.”
Well, let’s go and find out.
Recently, the British travel site Family Break Finder assembled a list of tourism slogans, from the hugest nations to the smallest.
Quick question: What new tourism slogan does the U.S. use to attract international tourists?
“All Within Your Reach.”
Which is kind of humdrum, compared to some jazzier slogans out there.
One slogan I love is Canada’s: “Keep Exploring.”
I also like Moldova’s: “Discover the Routes of Life.”
Denmark claims the slogan “The Happiest Place on Earth” because it often comes out on top of lists of best places to live. Boy, does that confuse it with Disney’s Magic Kingdom.
Meanwhile, some of the most grandiose slogans come from the smallest nations.
Honduras claims “Everything Is Here.” The Dominican Republic promises “Dominican Republic Has It All.” The Ukraine advertises “It’s All About U.”