Women who own businesses struggle more with getting financing than small company owners in general, according to a survey by researchers at Pepperdine University’s Graziadio School of Business and Management and Dun & Bradstreet Corp.
Thirty-seven percent of the 364 women-owned businesses surveyed in October said they had sought financing during the previous three months, compared to 29 percent of all the nearly 1,600 small businesses surveyed. Just over a quarter of the women-owned businesses got bank loans, compared to 37 percent of all small companies.
The survey indicates 39 percent of women owners turned to savings and other personal assets to finance their companies — for many, a move likely linked to the difficulty they had in borrowing. Fewer small businesses in general — 33 percent — turned to personal assets for financing.
Many women owners turned to alternative lending sources to obtain financing. Sixty percent used personal credit cards, two-thirds borrowed from business credit cards and 54 percent took out personal loans.